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LUCKNOW · DELHI

Tawuniya Experiential Event — Tawuniya, 2025
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Tawuniya Experiential Event

CLIENT
Tawuniya
YEAR
2025
CLIENT
TAWUNIYA
SCOPE
DESIGN + BUILD + INSTALL
DURATION
8 WEEKS
YEAR
2025
LOCATION
RIYADH, SAUDI ARABIA
BLOCK_01 / BRIEF

Anchor the Tawuniya event floor with an experiential set that explains the brand's coverage story to a varied audience — from policyholders to partners — in a single walkthrough.

BLOCK_02 / APPROACH

We composed three connected stations: a VR centrepiece that puts the participant inside Tawuniya's coverage scenarios, plus two supporting interactive installations that extend the narrative. Each station is operator-light and built to absorb continuous traffic across the event day.

BLOCK_03 / OUTCOME

A high-traffic experiential floor across the event window, with consistent dwell across all three stations and strong qualitative feedback from senior stakeholders.

BLOCK_04 / TECH STACK
  • VR
  • INTERACTIVE INSTALLATION
  • REAL-TIME GRAPHICS
  • UNITY
GALLERY_01 / VISUAL ARCHIVE
Tawuniya Experiential Event — gallery 1
[ VIDEO ]